Nirma story #succes #nirma #business

Category – Business

Reading time – 2 minutes

Mr Karda bhai patel worked as chemist in office of Gujrat government in west Indian corner.

He was stuck with an idea to manufacture detergent powder in his backyard and he started selling it in his area.

He did this after his office hours.

He used low pricing to attract cost conscious Indian customers.

People liked it for its quality and low cost. Encouragement led to resignation from job. He set up his small workshop in Ahemdabad.

He slowly captured market in Gujarat and Maharashtra. Then he spread all over the country.

Today Nirma group is a mammoth working in diverse areas like medicines, soaps, detergents, salts and lab products.

Everything starts small.

Everything takes time.

Everything needs to expand, adapt and change with time.

Everything like this is inspirational.

#business #growth #enterpraneur

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